by: Tim Harford (The Undercover Economist)
I’m a real cappuccino lover myself, but many of my female colleagues don’t seem to go for the stuff. I’d never thought too much about it until recently. I suppose I carelessly assumed that men and women have different tastes, probably as a result of different social influences. Now I know better: My female colleagues don’t go to coffee shops because they’re shabbily treated when they get there.
That’s the conclusion of American economist Caitlin Knowles Myers. She, with her students as research assistants, staked out eight coffee shops (PDF) in the Boston area and watched how long it took men and women to be served. Her conclusion: Men get their coffee 20 seconds earlier than do women. (There is also evidence that blacks wait longer than whites, the young wait longer than the old, and the ugly wait longer than the beautiful. But these effects are statistically not as persuasive.)
Perhaps, says the skeptic, this is because women order froufrou drinks? Up to a point. The researchers found that men are more likely to order simpler drinks. Yet comparing fancy-drink-ordering men with fancy-drink-ordering women, the longer wait for women remained.
Yeah I think women tend to be froufrou. Sometimes they even suggest the impossible like, can I have Irish cream without the Irish cream? *LOL* They make themselves the laughing stock of the year. Cmon, why don’t they just order plain coffee instead? Ok this actually happened to a friend of mine in KL. She said it’s stylish to order something of a foreign name. I was like wtf?! You order what you know and drink. Not because it’s stylish. She rather pay the extra for something she doesn’t need. Women … *sigh* It’s women with a mentality like hers that made all of us look like some bimbos and knuckleheads.
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